Sony Computer Entertainment America LLC (SCEA) yesterday unveiled the PS4 hardware design at its annual E3 Media & Business Summit press conference, where the company also announced its next-generation platform will launch in the United States for $399 (MSRP) this holiday season. In addition, SCEA showcased an extensive line-up of exclusive first and third party content for PS4, PS Vita and PS3 systems, and a next-generation PS Plus membership program. “We are proud to unveil today the most advanced gaming system ever created, PlayStation 4, which demonstrates everything PlayStation stands for — a relentless focus on the gamer, an inspired community of developers equipped with the most powerful technology, and the long-standing legacy to building worlds without boundaries through one-of-a-kind gaming experiences,” said Jack Tretton, President and CEO of SCEA. “What’s equally exciting for us, however, is transforming the PlayStation ecosystem into a stronger, more vibrant destination that enables gamers to engage, share, play, and connect on their terms.” PlayStation®4 With a sleek, modern, and elegant look, the overall design of the PS4 system reflects the powerful yet accessible architecture of the system, which will inspire developers to unleash their imaginations and create the next generation of gaming experiences that were never before possible. SCE World Wide Studios (SCE WWS) is currently developing more than 30 PS4 exclusive titles, 20 of them, including 12 new IPs, are planned to release within a year of the launch of the PS4 system. This demonstrates PlayStation’s focus on delivering original, creative content to gamers that will define next-generation gaming experiences. SCE WWS President Shuhei Yoshida provided an update on PS4 exclusive titles, #DRIVECLUB™, Killzone™ Shadow Fall, KNACK™, which will be available at launch, and inFAMOUS Second Son™, available first quarter 2014. He also unveiled SCEA’s next blockbuster title, The Order: 1886™, from acclaimed studio Ready at Dawn. Furthering PlayStation’s commitment to finding unique games for its fans by working with independent and small developers, SCEA Vice President of Developer and Publisher Relations Adam Boyes introduced a stellar lineup of titles that will be making their console debut on the PS4 system, including: Transistor by Super Giant, Don’t Starve by Klei Entertainment, Mercenary Kings by Tribute Games, Octodad: Deadliest Catch by Young Horses, Secret Ponchos by SwitchBlade Monkeys, Outlast by Red Barrels, Oddworld: New N Tasty by Oddworld Inhabitants and Galak-Z by 17-bit. Boyes also unveiled blockbuster content from key publishing partners, including KINGDOM HEARTS III and FINAL FANTASY® XV from SQUARE ENIX, Ubisoft Entertainment, Assassin’s Creed® IV Black Flag™ and Watch_Dogs™, 2K Sports’s NBA® 2K14, Bethesda Game Studios’ The Elder Scrolls® Online, and the world exclusive unveil of Warner Bros. Interactive Entertainment’s Mad Max™. Bungie, one of the most celebrated developers in the industry, was also on stage to introduce the world gameplay premiere of Destiny™. SCEA announced a long-term exclusive partnership with Bungie and Activision that will ensure that the PS4 ecosystem evolves and grows with the incredible Destiny world. PlayStation®Plus SCEA also unveiled new details for PS Plus, built to bring games and gamers together and fuel the next generation of gaming on the PS4 system. With a single PS Plus membership, gamers will enjoy all of the program benefits across the PS4, PS3, and PS Vita systems. PS Plus benefits include exclusive game discounts, cloud game saves, early access to beta programs and content, and access to the Instant Game Collection. The Instant Game Collection, which provides PS Plus members immediate access to a library of games — including blockbuster hits, innovative indie games, and classic titles — will extend to gamers on the PS4 system along with online gameplay, ensuring that gamers always have a selection of games to discover and enjoy with other members of the PS Plus community. To celebrate the support of PS Plus on the PS4 system, SCEA will offer the #DRIVECLUB PS Plus Edition to PS Plus members which delivers all the authenticity and immersion users would expect from the full #DRIVECLUB experience, in the Instant Game Collection. In addition, one digital title will be rotated each month, including three of the new digital games introduced during the PlayStation E3 press conference, Don’t Starve, Outlast, and Secret Ponchos. These three titles will be available at no extra cost via the Instant Game Collection during the first year following the launch of the PS4 system. PS Plus members will be able to enjoy a variety of other amazing PS4 titles, while enjoying new ways to share their experiences with friends via online multiplayer, broadcasting and spectating games, cross-game voice chat, and the ability to seamlessly join a friend’s online game. PS Plus membership can be purchased through PlayStation®Store and is available as a one-year membership for $49.99, a three-month membership for $17.99, and a new a one-month membership option for $9.99*. Cloud Gaming SCEA also announced that PlayStation’s cloud gaming services will be available in 2014 beginning in the United States. The cloud gaming services will provide gamers on the PS4 and PS3 systems, followed by gamers on the PS Vita system, with immediate access to a catalog of critically acclaimed PS3 titles. These games will be streamed using Gaikai’s proprietary network technology to deliver amazing gameplay that is fast and responsive.